Getting a website designed and built is only one piece of the puzzle. The single biggest reason for a website failing is that people can’t find it. You have to market your website – and we’re here to help.
There’s a wide range of factors that make a difference on how a website is ranked on search engines like Google. When we look to improve a site’s performance, we start by doing a search engine review – identifying its current position so we can assess where the room for improvement lies and how we can measure the success of our efforts.
If you fail to plan, you plan to fail
A marketing plan for your site needs to be thorough and comprehensive. We can help you look at all the option available, from advertising the site to making the most of new opportunities, like social media and mobile internet.
However, SEO should always be a fundamental aspect of your strategy. For a website to succeed, it’s vital that you push it up the rankings on search engines like Google, Yahoo and Bing. We’ll help you create and implement a strategy to help you get closer to that number one spot.
DIY SEO
There’s a few things you can do yourself to assess your site’s SEO performance. As a starting point, take a look at these:
- Does the site contain unique titles and meta descriptions throughout?
- Does the site have external links from quality websites?
- Does the site’s content contain keywords you want to rank for, but not so many that it looks like spam?